Makeup is an art, a craft of transformation. Sidney Le embodies the very essence of transformation, developing as a makeup artist/hair stylist to entrepreneur, whose brand is vastly becoming a trusted household name in makeup, hair, eyelash extensions, permanent makeup and cosmetic accessories. Sidney’s aspiration is simple - love what you do, do it well, continue to learn and surround yourself with supportive people.



Knowledgeable and experienced with over 20 years working as a makeup artist, Sidney’s enriched background includes, 5 years experiences with MAC cosmetics, studying under Celebrity Makeup Artist, Veronica Lane, graduating from Paul Mitchell Cosmetology School, certification with Celebrity Eyelash Extension Guru, Daniel Dinh of Lông Mi Lashes, and certified permanent makeup artist in the US and Asia. Her vast and wide education and background knowledge stems from her desire to deliver professional, innovative, and beautifying services to her clients.



Driven by the pure passion for makeup and all things beauty, Sidney is flexible, thoughtful and attentive to all clients’ needs and wants. Her combination consultation method incorporates both clients’ desires and professional suggestion allows her to perfects the right look for each individual client. The goal is to make each client as radiant, glamorous, and gorgeous as the next. Sidney believes every client is beautiful; her passion is to emulate the perfection that is already there!



Sidney’s services range from private bookings to working with the industries’ leading professionals. She has worked with CNBC Jane Wells, local news reporter, Edie Lambert, America’s Next Top Model, Naima Mora, and many others. Her immense talents and creativity has been featured in:



  • Proud winner of KCRA Best of Bridal Makeup/Hair for 2013!
  • Onset fashion shows (Sacramento Fashion Week) and pageants.
  • Sacramento Our Wedding, Real Weddings, San Joaquin, and Bay Fashion Magazine.



And when she’s not traveling to the Reno, Tahoe, Bay Area, Los Angeles, New York, or as far as the blurry Alaska for her bookings and she teaches makeup classes! Sidney Le, truly a makeup artist that never stops loving what she does and does what she loves.